HenteBromo Timeline

From humble beginnings to Singapore's trusted financial education platform

2019 - The Beginning

Founded in Singapore's CBD - Marcus Lim, after witnessing countless young professionals struggle with basic financial decisions despite high salaries, founded HenteBromo with a simple mission: make financial literacy accessible and practical for Singapore's next generation.

First office established at Raffles Place
Initial team of 3 financial educators
First 100 students enrolled
Partnership with NTU Career Centre
2019
Founded

2020 - Digital Transformation

Pivoting during COVID-19 - When the pandemic hit, HenteBromo quickly adapted by launching comprehensive online programs. This pivot not only sustained the business but expanded our reach across Singapore.

Launched online learning platform
MAS recognition as education provider
Student base grew to 1,000+
First corporate training contracts
2020
Digital Launch

2021 - Recognition & Growth

Industry Recognition - HenteBromo gained significant recognition in Singapore's financial education sector, winning our first industry awards and establishing partnerships with major financial institutions.

Best Financial Education Startup (FinTech Awards)
Partnership with SMU established
Team expanded to 15 professionals
Published "Young Singaporean's Money Guide"
2021
Awards Year

2022 - Scaling Impact

Major Expansion - With proven success, HenteBromo scaled operations significantly, launching specialized programs and reaching the 5,000 student milestone while maintaining our high-quality, personalized approach.

HDB property planning program launched
Advanced investment course introduced
Regular contributor to The Straits Times
Corporate partnerships with 25+ companies
2022
Scaling Up

2023 - Innovation Excellence

Technology & Innovation - HenteBromo embraced cutting-edge educational technology, winning the Singapore FinTech Festival Education Innovation Award and launching our AI-powered personal finance assistant.

AI-powered financial planning tool launched
FinTech Festival Innovation Award winner
Mobile app with 50,000+ downloads
8,000+ active students
2023
Innovation

2024 - Leading the Future

Industry Leadership - Today, HenteBromo stands as Singapore's most trusted financial literacy platform, having educated over 10,000 young Singaporeans and helping them save collectively over $50 million.

10,000+ students milestone reached
$50M+ in student savings generated
50+ corporate training partners
Expansion planning for Southeast Asia
2024
Leadership

Our Impact in Numbers

Five years of measurable financial education success

10,000+
Students Educated
$50M+
Student Savings
15+
Industry Awards

Looking Forward: 2025 & Beyond

Pioneering the next generation of financial education in Asia

2025

Regional Expansion

Launch in Malaysia, Thailand, and Indonesia

2026

AI Innovation

Advanced personalized financial AI advisor

2027

Academia Partnership

University-level certification programs

100K+
Target Students by 2027
5
Countries Planned
$1B+
Student Wealth Impact Goal